A product launch is highly effective to promote a new product or revive sales and interest in an existing product. A launch, or re-launch, of a product presents a great opportunity to gain maximum exposure to the audience, who are already receptive to the brand by nature of attending the event.

To take full advantage of a product launch requires the event to be adequately promoted and staffed. This guarantees a positive and lasting impression on attendees. PMA Models provides the ultimate promotional solutions covering a diverse number of activities and facets of the business sector such as the corporate, industrial and retail clientele.

PMA Models prides itself on finding staff with significant experience in product sampling, creative promotions and strategic management to create excitement and interest around a product brand.

PMA Models will assign a personal account manager, so that clients can work closely in finding models to meet the criteria of appropriate age, look and personality to complement the brand and enhance the client’s marketing strategy. Each model selected for an event is fully trained and briefed on the product, its benefits and how the brand is to be portrayed.